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Why are they all naked?

If you listen to this ad without looking at it, it sounds like a really docu-drama about the joys of running. But when you open your eyes, it's something... well.. interesting? WHY are they all NAKED?? Now, I love to run as much as the next guy, but I'm anticipating a little discomfort without at least a sports bra. The good thing about this ad is that it shows us a different side to Nike. They've got a sense of humour now :)

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